OUR AGENCY

David Soliday

Chief Executive Officer

David brings decades of client-side marketing expertise and integrated program management to Mythic. As Executive SVP of Retail and Small Business Marketing at Wachovia Bank (now Wells Fargo), he oversaw the retail brand and all product and service marketing strategies. Before Wachovia, he led marketing and product teams at Bank of America, notably spearheading the highly successful “Keep the Change” product launch. David’s experience also includes leading customer loyalty and new media for Domino’s Pizza, alongside regional marketing roles.

Lee James

PRESIDENT & Chief Creative Officer

From agencies in Dallas and D.C. to Atlanta and now Charlotte, Lee has spent the last 30 years refining his skills as a creator, inspirer and leader of great work. He has found a place of influence among many of the world’s leading B2C and B2B brands – and feels a strong sense of loyalty and responsibility in servicing them. Lee believes that an enhanced focus on business objectives, a deeper commitment to brand differentiation and flawless execution are the necessary components in out-performing the competition. Over the past several years, Lee’s primary role has been acquiring exceptional industry talent to help companies navigate today’s rapidly changing marketing landscape.

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Scott Luther

Chief Strategy Officer

Scott may be soft spoken, but the brands he works with become unmissable. With 15 years of strategy and media experience, Scott brings a blend of incisive analytical and creative thinking to every partnership. No matter the industry, he believes the smart deployment of proven, evidence-based marketing fundamentals in unique ways can move branding and growth from the mystical to the predictable. 

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Tami Morris

Human Resources Director

Tami leads the People function at Mythic. With over two decades of HR leadership across advertising, the beverage industry and commercial real estate, she’s spent her career building the kind of HR foundations that can support complex organizational change and unlock employee potential. Whether guiding startups or national organizations, Tami’s approach balances business strategy with a deeply human focus. She has a true passion for streamlining systems into scalable, people-first solutions and creating cultures where high performance and empathy go hand-in-hand.

Barbara Munin

SVP Operations

Barbara has spent the last decade honing her craft in data storytelling and system development, empowering agencies to produce more efficient work from happier, more fulfilled teams. With a background in digital media, she tackles operational challenges through the lens of those on the front lines, ensuring solutions address the real pain points of the folks who make the magic happen. A firm believer in operations as a force for positive change, Barbara blends strategic problem-solving, data-driven decision-making, and a people-first mindset in everything she does. When she’s not in a spreadsheet, you can find her with her nose in a book or playing the clarinet in her local concert band.

Tracy Power

SVP Group Account Director

Tracy builds brands. She has a passion for innovative ideas and business solutions that span the consumer journey. Cultivating deep partnerships with clients, Tracy turns insights into products, services, and stories for brands. She has a background working with multi-brand portfolios, developing advertising and content strategy, social media, brand identity, consumer segmentation, and content development.

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Kenya Madyun

Group Account Director

Kenya Madyun is a digital native with over a decade of marketing and advertising experience developed across a variety of sectors and media. Prior to joining Mythic, she managed Comfort Inn & Suites’ multi-channel campaign launch to support a billion-dollar investment in property renovations and rebranding. The national campaign required franchisee buy-in, multi-market testing, and the coordination of 4 agency partners.

Kyle Boyd

VP Group Account Director

Kyle brings nearly 20 years of agency expertise, including over a decade at JWT managing key marketing initiatives. At Mythic, he focuses on developing business strategies and leading creative execution for clients across a range of industries, consistently delivering impactful, results-driven solutions tailored to their unique needs.

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Jenny Bryan

Group Account Director

Jenny combines creative and strategic forces together to drive business results. With a background in both brand and lead-gen marketing, within the Automotive and Financial space, she understands all aspects of the business that help drive the bottom line. She believes collaboration, communication and transparency are the core of what makes a healthy and strong client relationship.

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Marissa Stabler

VP Brand Strategy

Marissa thrives on uncovering a brand’s secret sauce. After a career in PR, she combined her storytelling talents and flair for crafting enticing hooks with her passion for brand building, making a natural leap into marketing and advertising. A strategic storyteller, Marissa reveals untapped potential — blending insights with imagination — to shape brands, inspire award-winning creative, and drive serious business growth.

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Becca Marshall

VP Social Media

Becca believes that all of a brand’s owned channels should be in lockstep with the brand and with the consumer. With a background in both brand planning and digital strategy, Becca’s true sweet spot is the overlap where brand and digital meet. Her ultimate goal is to identify truths and motivations that contribute to online and offline behaviors, so we can add value to the holistic consumer experience.

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Charisma Biyani

VP Communications Strategy

With the analytical precision of neuroscience, the attention to detail and innovation of fashion design, and the rapid speed of advertising, Charisma has been growing brands across a diverse spectrum of nuanced verticals and industries. During her decade long tenure in advertising, her deep emphasis on social media and media strategy has led brands to historic growth, helping Dr Pepper steal market share from Pepsi and Coke to become #2 nationally, growing Charles Schwab over $1 trillion dollars in assets under management, and transforming H-E-B into a TikTok icon. Her relentless curiosity turns complex brand challenges into scalable, social-first success stories.

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Brendan Buhmann

SVP Analytics & Data

Brendan builds data solutions designed to do one thing: drive measurable business results. Over 15 years across agency and ad tech experience, Brendan has developed a keen understanding of business analytics needs and how to translate those into repeatable technical solutions. Known for a leadership style where the results speak for themselves, he specializes in creating high-impact analytics frameworks that maximize marketing efficacy. Brendan leverages his background in engineering and predictive modeling to silence the noise and focus on performance across businesses ranging from small startups to major retail and B2B brands.

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Taylor Chamberland

VP CRM

With a decade of sales and marketing experience, Taylor marries insight with execution as VP, CRM at Mythic. She has worked with a range of small to large businesses in highly regulated industries on their digital sales and marketing strategies, including GEICO, the Macon Water Authority, EDPNC, Carrier and Ally.

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Chris Robinson

VP Digital Media Buying

Chris brings a depth of experience to his role with a portfolio encompassing more than 600 brands. By blending a deep understanding of media ecosystems with a relentless focus on performance, Christopher ensures that every dollar spent is an investment in brand equity. Chris specializes in building and managing sophisticated media infrastructures that scale—whether it’s the luxury standards of CHANEL, the logistical complexity of Amazon, or the seasonal high-stakes of H&R Block. His fingerprints are on some of the industry’s most successful work, including Effie Award-winning campaigns for E*TRADE and TRUTH. He is a master of the “long game,” helping brands of all sizes achieve sustainable, measurable growth.

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Alex Liebold

SVP Creative Director

Alex brings nearly 20 years of experience in branding, digital and website design across a wide range of categories and brands. His driving purpose is create work that not only calls for attention, but elicits action and inspires affinity toward a brand.

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Mike Herman

SVP Creative Director

Mike is a seasoned creative leader with over 20 years of experience building brands through advertising, design and content – from automotive to finance, hospitality to agro, CPG to retail to services. He’s spent time building brands and telling visual stories for brands like New Balance, Walmart, Frigidaire, Pep Boys, Advance America, Miracle-Gro, Lumos Fiber Internet, and the NC Lottery. Don’t be fooled by his cool-under-pressure demeanor, he has a killer design sense and a meticulous eye for detail — they’re like his 6th and 7th senses. He’s a doer who isn’t afraid to roll up his sleeves and get to work for the sake of the big idea.

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Alexandra Frazier

Creative Director

Alexandra loves the conceptual, “how do we communicate our big idea” challenges and the nitty-gritty “do we really need a comma here” minutiae that make good writing even better. She believes every word matters and that stories can come from all directions. A reader at heart and writer by trade, Alexandra has contributed powerful thinking to many of Mythic’s longstanding client relationships.

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Guerin Piercy

Producer

A “Jane of all trades,” Guerin was active in the Los Angeles film industry for more than a decade as an actor, production designer and producer. Her eclectic skills were paramount to the success of productions at large-scale studios like NBC, Lifetime and Warner Bros, as well as cozier independent companies. Guerin’s vast experience has given her a profound understanding of the steps needed to produce successful content – no matter the budget – and stay one step ahead of potential impediments while creating long lasting credibility with clients.

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Chris Walters

Motion Director

Christopher Walters, a musician and filmmaker, has spent well over a decade directing and editing a wide range of visual and sonic projects. His work reflects a deep understanding of the relationship between sound and vision. As a filmmaker, he brings his musical expertise to the screen, infusing his projects with rhythm, emotion, and narrative depth.

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Ken Baker

Board of Directors

A growth marketing entrepreneur and innovator, Ken’s career has spanned 20 years building agencies from the ground up as well as methodically re-designing organizations to achieve the greatest profit and long-term ROI on behalf of Fortune 1000, top challenger and middle market brands and hyper growth startups. Ken brings to Mythic an ability to build long-lasting relationships with clients and guide integrated agency teams to solve modern marketing challenges through the best use of creative, performance media (his career specialty and passion) and data and analytics. All with a balance of nurturing exceptional client delivery and approachably influencing a culture that retains the best talent behind our client successes.