We’re a full-service agency built for modern marketing.
Agile, integrated and fiercely client-centric
Our strength lies in orchestrating our end-to-end capabilities to tackle the real-world business challenges and unique goals of each client.
Strategy & Planning
We help brands discover and leverage their untapped potential to Be More. We explore the intersection of consumer, brand and category context to find the truths that create meaningful connections and inspire the best work. Using a mix of resources, we mine data to find insights that inform marketing strategies, improve speed to market and drive business results.
There is nothing more powerful that we do for a client than deliver smart, fresh, compelling creative work. Work that engages consumers and inspires them to action. While the marketing landscape is ever changing, great ideas, flawlessly executed across every channel and touchpoint, create the greatest momentum for our clients’ brands and businesses.
Today’s most powerful catalyst for attracting consumers and converting them into advocates is valuable content. Content that builds rapport with the right audience builds trust and ultimately brand loyalty. It’s all about delivering relevant content that addresses the consumer’s need; that’s what creates reciprocal value between brand and consumer. That’s our focus.
As the digital landscape continues to expand and evolve, consumer habits across this landscape are constantly changing. It demands that the digital experiences we design and build must be more engaging and dynamic than ever. They must live and work seamlessly across all platforms and screens in order to make every consumer-brand interaction more meaningful.
Direct Marketing & CRM
Few things are more powerful than a one-to-one conversation. Personal and immediate. Data analysis ensures we know who to talk to and what’s most important to them. Timely communication and compelling creative motivate them. We help you identify and acquire more qualified customers, deepen customer relationships and maximize the value of each customer.
Word of mouth thrives in social media. Conversations, opinions, likes/dislikes and sharing are fueled by growth and adoption of social platforms. Add the shift to "pay-to-play" models, and selecting the platforms most relevant for your brand make delivering the right content and creating engaging experiences even more critical to building an effective social presence.
Media Planning & Buying
We develop not just cost-effective media plans, but innovative media programs that consumers seek out, talk about and share. Whether working with paid, owned or earned media, we believe it is the combination of media intelligence, creativity, channel integration and constant optimization that helps our clients punch above their weight across the media landscape.
Being master-of-production by channel or medium is not enough today. Consumers don’t view work separately – they multi-task across media and screens. They see your brand in multiple places, often at the same time. Integrated production means bringing the idea to life beautifully and effectively everywhere, ensuring brand consistency, elevating messaging impact and providing production efficiencies for our clients.
Analytics is integral to everything we do from unearthing data-driven insights that inspire more powerful ideas to driving the accountability that is a cornerstone of our agency. We comb through data and apply analytic rigor to ensure our marketing programs, creative campaigns and digital experiences work harder and deliver greater ROI for our clients.
From start-ups to the Fortune 500, we help clients create a memorable story and bring it to life in market. Our PR is strategically driven, reflecting the goals of each client – it’s not simply about reach and impressions, but reputation cultivation, interactive experiences and targeted thought leadership. That’s what gets you talked about in a positive way.
We’re all-in on content creation, curation and distribution.
Joyride, our video content development and production company, collaborates with the Mythic team in an iterative fashion to create thought-provoking and effective work. Fast and nimble, the Joyride team directs, shoots, animates and edits work that addresses clients' growing demand for engaging and cost effective content that amplifies their brand's voice.