With synthetics driving industry conversation about textile innovation and sustainability, it was time to remind manufacturers of the power and possibility of the original natural fiber: cotton. Cotton Incorporated wanted a campaign to highlight the performance, versatility and circularity of nature’s most eco-conscious choice. Our answer? Cotton Can. Mythic developed a variety of executions that speak to cotton’s amazing potential while driving to digital resource Cottonworks.com, where users can deep dive into free, industry-leading insights and trend reporting. Whatever your style, we think Cotton Can fits the brand like a great pair of jeans.
Making cannabis look as good as it makes you feel.
Eye-catching packaging design that leads to trying and buying.
