At a time when capturing and holding consumer attention at retail is increasingly difficult, Mythic knows that the most successful in-store retail presentations, communications and experiences leverage a variety of content to engage the consumer and convert that engagement into the action desired by the brand. With Spectrum launching a mobile service and looking to turn their stores into a retail destination, Mythic has been charged with helping to differentiate the brand from established mobile providers and overcome the perception that Spectrum is only a cable company. A dynamic, progressive look and simple bold graphics are elevating Spectrum’s profile, legitimizing the brand in the tech-savvy mobile space, and commanding a greater share of consumer attention.
The thrill of adventure. The thrill of the challenge. The thrill of competition. The thrill is nocking. Let it in.
Possibility hasn’t even begun to dream up all the things it could be.