- Strategy
- Creative
- Social
- CRM
Working with franchisees and franchise systems
Winning a shiny new account that happens to be franchise-based can strike fear into the heart of the winning agency, for valid reasons.
Resources
Growth Fuel.
- Strategy
- Creative
How Mythic’s Positioning, Experience and Design process helps brands align on a strategic path forward
We’ve all been there. Trying to develop a strategic path forward with a client who has multiple stakeholders involved in the project.
- Strategy
- Creative
A creative’s journey into Midjourney
By the late 19th Century, the Monets, Seurats and van Gohs of the world were likely left shaking in their boots. And if they weren’t, the artists who came after them surely were.
- Strategy
- Social
Building an Impactful Community Management Strategy
Social media is more than a place for people to connect with friends and family — it’s a gathering place for online communities, many of whom are seeking authenticity from the brands they love and follow.
- Strategy
- Creative
The Rewards (and Challenges) of Working with Challenger Brands
One of the most rewarding experiences in the agency business is helping true challenger brands successfully punch above their weight to overcome the hurdles that make life as a challenger both daunting and exhilarating.
- Strategy
- Media
How to Ensure Authenticity in Your Media Planning Process
Inauthentic. It’s a single word that captures a wide range of emotions. The feeling of being misrepresented, stereotyped and put in a box.